Travis Scott's tour merch sales are on fire, with the rapper selling over $1 million in one night twice during his North American tour.
During the North American leg of his UTOPIA – CIRCUS MAXIMUS tour, Travis Scott has achieved a remarkable feat, setting a new record for the highest merchandise sales in a single night.
The artist's team proudly announced that he exceeded $1 million USD in merchandise sales during his recent performances at Denver's Bell Arena over the weekend and the Dallas American Airlines Center the previous week. Notably, Travis Scott became the first rapper ever to headline and sell out the iconic SoFi Stadium in Los Angeles. His ongoing tour has grossed over $80 million USD, marking it as his most successful tour to date.
The UTOPIA – CIRCUS MAXIMUS tour is in support of Travis Scott's latest album, UTOPIA, which has achieved several significant milestones itself. The album stands as the highest-selling hip-hop album of the year, marking the first time in five years that a hip-hop record has spent an entire month at the top of the Billboard charts. Additionally, UTOPIA secured the most substantial debut in vinyl sales for a rap album in one week since 1991.
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