The NBA star joins Drake as the face of the new Nike collection, dropping November 8 at midnight EST.
The NBA star joins Drake as the face of the new Nike collection, dropping November 8 at midnight EST.
As a final marketing push before its midnight EST release on November 8th, Drake has taken to Instagram to showcase his friend Kevin Durant as the face of the upcoming NOCTA Basketball collection. The full collection was unveiled last week, following the release of the Nike NOCTA Glide and Tech Fleece running capsule.
Drake's passion for basketball is well-known, evident through his private basketball court in his Canadian home and his support for his hometown team, the Toronto Raptors, including his presence at "Drake Night" at the Scotiabank Arena. With the NBA season commencing, Drake has collaborated with his friend Kevin Durant, also known as "Easy Money Sniper," to promote the forthcoming NOCTA Basketball collection. The campaign imagery takes on a playful theme, featuring KD vacuuming a room full of money while sporting the Swarovski Velour Jacket and a light blue lightweight jersey with basketball shorts. In another image, he's depicted on a call, dressed in a full basketball kit, including the Engineered Knit Tight.
The collection offers a diverse range of apparel and accessories, including outerwear like water-repellent Sideline Jackets and loose-fitting Warmup Jackets. It includes two lightweight jerseys, Warmup Pants, Engineered Knit Tights, Basketball Shorts, and a 3-pack of NOCTA Briefs. Accessories encompass a Headband, El Chico Head Tie, Engineered Knit Sleeve, NOCTA Ball Socks, and an SBL NOCTA Elite Basketball.
The NOCTA Basketball collection will be available for purchase on November 8th at 12 a.m. EST on Nocta and SNKRS.
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