The actor and designer recently announced the launch of his new jewellery brand, Didris. Known for his brilliant performances on screen, Idris now channels his creative energy into designing jewellery that tells a story of cultural pride and artisanal excellence.

The inspiration behind Didiris is drawn from his Nigerian heritage and his mother’s amazing story, the brand embodies the values of resilience, tradition, and authenticity.

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The jewellery pieces are not only steeped in culture but also crafted with exceptional skill. Dídíris collaborates with artisans from Botswana, Namibia, and South Africa, ensuring that every piece reflects the beauty and craftsmanship of the African continent. Each item is designed to be both timeless and contemporary, seamlessly blending tradition with modernity.

The Dídíris collection features a range of exquisite gold jewellery adorned with stunning gemstones. The pieces embody intricate designs and superior craftsmanship, catering to individuals who appreciate luxury with a deeper meaning. From statement necklaces and bracelets to elegant rings, the line offers something for everyone looking to add a touch of sophistication to their wardrobe.

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