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Nike, a global sportswear giant, was founded by Phil Knight and Bill Bowerman in 1964. Initially known as Blue Ribbon Sports, the company started by importing Japanese running shoes. In 1972, it rebranded to Nike and introduced the iconic swoosh logo. Nike's success can be attributed to its innovative product line, effective marketing campaigns, and global expansion. Phil Knight's visionary leadership played a crucial role in the company's growth.
Phil Knight, the co-founder of Nike, is a legendary figure in the business world. His entrepreneurial journey and strategic thinking have transformed Nike into a global sports apparel powerhouse. Born in Portland, Oregon, in 1933, Knight developed a passion for running at a young age. He attended the University of Oregon, where he was a member of the track team. After graduating, he served in the U.S. Army before pursuing a graduate degree in business administration at Stanford University. While at Stanford, Knight met Bill Bowerman, his former track coach, who had a vision for creating a better running shoe. Together, they founded Blue Ribbon Sports in 1964, which later became Nike.
