In recent news, the Grammy-award winning superstar, Tems, took to her Instagram page to announce her collaboration with San Diego FC (SDFC). Partnering with Pave Investments, an African private investment firm, she joins a growing movement that unites sports, culture, and social impact.

Her involvement, alongside Tunde Folawiyo (Chairman, Pave Investments) and Kwamena Afful (Founding Director, Pave Investments), further strengthens San Diego FC’s vision of empowering communities and nurturing young football talent through its collaboration with Right to Dream Academy.

With this move, Tems joins an esteemed group of San Diego FC Club Partners, including: Issa Rae, Award-winning actress and cultural icon, Juan Mata, World Cup-winning footballer, Jocko Willink, Retired U.S. Navy SEAL and leadership expert, Manny Machado, San Diego Padres’ MLB All-Star.

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San Diego FC Chairman, Sir Mohamed Mansour, described Tems as a globally significant artist whose influence will introduce new audiences to the club’s vision. CEO Tom Penn emphasized that her commitment to uplifting young people and fostering innovation aligns perfectly with SDFC’s values.

For Tems, football is more than a game but a unifier. “I am so stoked to announce  I have officially joined the @sandiegofc ownership group as a Club Partner. I get to be a part of a family that encompasses everything I believe in with the SDFCs @right2dream initiative, which is all about giving young talents the opportunity to shine both on and off the field.” she said.

Her journey from Lagos to the global stage has been nothing short of phenomenal. With this move, she expands her impact beyond music, leveraging her influence to shape the future of sports, youth empowerment, and global culture.

San Diego FC is set to benefit from her vision, network, and deep connection to African talent and culture, creating a club that is as innovative as it is competitive. Safe to say;  Football is evolving, and culture is leading the way.