After months of anticipation, Shai Gilgeous-Alexander and Converse have unveiled the highly anticipated SHAI 001 signature shoe. The partnership, which began with Gilgeous-Alexander becoming the face of Converse Basketball and its Weapon campaign in 2024, has culminated in the creation of a shoe that reflects the player's unique style and on-court performance.

Gilgeous-Alexander, who was appointed Creative Director of Converse Basketball and unveiled his personal logo last December, played a significant role in the design process. He shared his vision with the Converse team, providing input on everything from the shoe's aesthetics to its performance features.

Designed for versatility, the SHAI 001 embodies Gilgeous-Alexander's dynamic playing style. It prioritizes comfort, containment, durability, and style, delivering an exceptional on-court experience while remaining stylish off the court. Leveraging the combined resources of Converse and Nike, the shoe incorporates innovative technologies to enhance performance.

The debut colorway, "Butter," showcases a rich yellow hue throughout the shoe's upper. Key design features include a distinctive winged shroud and collar, adding depth and dimension to the silhouette. The tongue, branded with Gilgeous-Alexander's logo, features extra padding for a snug fit. A unique zipper system covers the inner bootie and Ghillie lacing system, offering versatility in fit and style. The performance sole unit incorporates a Zoom Air bag in the forefoot and a radial traction pattern on the outsole, designed to support Gilgeous-Alexander's explosive speed and agility.

The SHAI 001 is set to officially launch in the fall, but fans can catch a glimpse of the "Butter" colorway on Gilgeous-Alexander's feet during the NBA All-Star Game. For those in San Francisco, a special SHAI 001 STUDIO pop-up will offer an opportunity to experience the shoe firsthand.

The SHAI 001 marks a significant milestone in Gilgeous-Alexander's partnership with Converse and solidifies his position as a leading voice in basketball culture.

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