Pharrell's presence during Paris Fashion Week is set to be a whirlwind as he not only unveils his inaugural collection as the menswear creative director of Louis Vuitton but also takes a moment to pay tribute to a longstanding partnership.

adidas Originals and Pharrell have cultivated a strong and enduring relationship over the years. To honor their collaboration, they are presenting the Samba Café pop-up event during Paris Fashion Week. This unique experience will feature an exclusive release of three fresh colorways of the highly anticipated Humanrace™ Samba sneaker. Taking place during the Paris leg of the Spring/Summer 2024 season, the pop-up serves as a homage to the city that has consistently inspired Pharrell in his multifaceted creative pursuits.

Each day at the Samba Café, a limited quantity of Pharrell's Samba Tones will be made available for purchase on a first-come, first-served basis. This approach adds an element of excitement and exclusivity to the event, as sneaker enthusiasts vie for the opportunity to acquire these special editions.

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At its core, the adidas and Humanrace collaboration embodies the fundamental pillars of craft, quality, and heritage. The three new colorways—Terracotta, Charcoal, and White—embrace the iconic silhouette of the Samba through Pharrell's unique vision. Constructed with premium ECCO leather and showcasing adidas' impeccable craftsmanship, these sneakers exemplify the spirit of the collaboration.

In addition to the exclusive footwear, guests at the pop-up can explore a curated menu, indulge in high-quality coffee, and experience the thoughtfully designed packaging. The Samba Café will be hosted at The Broken Arm from June 22 to June 24, open from 11 a.m. to 7 p.m. each day. Sneaker enthusiasts and fans of Pharrell's distinctive style won't want to miss this exciting celebration of creativity, collaboration, and community.