Daily Paper is an Amsterdam-based fashion and lifestyle brand established in 2012 by three childhood friends. The once blog established by Hussein, Jefferson and Abderrahmane shared a love for music, art, fashion, and culture, growing the brand into a household name.Fueled by the rich heritage of African culture wrapped in contemporary designs, Daily Paper has truly become one of the fastest growing fashion brands out of Europe. With two collections a year focusing on both men and womenswear, Daily Paper offers timeless designs across accessories, ready to wear and a range of capsules across the season.

The brand's aesthetic is a fusion of African influences, Dutch street style, and modern design. Daily Paper's collections often feature bold patterns, vibrant colors, and high-quality materials. The brand's designs are characterized by a sense of authenticity, a celebration of cultural diversity, and a commitment to quality craftsmanship.