The campaign features a diverse cast of models and artists, all of whom are making their mark on the city's cultural landscape.
EYTYS, known for its contemporary streetwear and distinctive footwear, has unveiled its Fall/Winter 2023 campaign, choosing to set it in Accra, Ghana.
The campaign captures the vibrant and diverse creative scene of Accra, showcasing a range of talents including dancers, designers, artists, musicians, and more. To bring this campaign to life, EYTYS collaborated with Accra-born photographer and filmmaker David Nana Opoku Ansah, known for his work that celebrates youth culture.
The campaign offers a glimpse of the FW23 'Keep playing keep dancing' collection, featuring graphic knitwear, leather blazers, button-down shirts, cropped tees, track pants, and more. Notable pieces from the collection include a graphic print knit vest and a leather blazer with distressed detailing.
This campaign not only showcases EYTYS' fashion offerings but also pays homage to the vibrant creative energy of Accra, celebrating the city's multifaceted culture.
EYTYS' FW23 collection is currently available for purchase online.
